Privacy Policy

Your privacy matters. Your data is protected.

ATR – Aussie TrailRide Co. respects your privacy and is committed to protecting your personal information.

This policy outlines how we collect, use, store and protect your information when you interact with our website or services.

1. Information We Collect

We may collect personal information including:

  • Name
  • Email address
  • Phone number
  • Shipping and billing address
  • Payment details (processed securely via third-party providers)
  • Order history and purchase details
  • Website usage data (cookies, analytics, IP address)

2. How We Use Your Information

Your information is used to:

  • Process and fulfil orders
  • Provide customer support
  • Communicate order updates and delivery information
  • Improve our website, products and services
  • Send promotional offers (only if you opt in)
  • Prevent fraud and maintain secure transactions

3. Payment Security

All payments are processed securely through trusted providers such as Shopify Payments, PayPal and buy-now-pay-later services.

ATR does not store full credit card details.

4. Sharing Your Information

We only share information where necessary to operate our business, including:

  • Shipping and courier providers
  • Payment processors
  • Service providers supporting our website and operations

We do not sell or rent your personal information to third parties.

5. Cookies & Website Data

Our website uses cookies and similar technologies to:

  • Improve your browsing experience
  • Analyse website traffic
  • Personalise content and offers

You can disable cookies in your browser settings, however some functionality may be affected.

6. Data Storage & Security

We take reasonable steps to protect your personal information from misuse, loss, unauthorised access, modification or disclosure.

While we implement secure systems, no online platform can guarantee absolute security.

7. Access & Correction

You may request access to your personal information or request corrections if your details are inaccurate. Please contact us using the details below.

8. Marketing Communications

If you opt in, you may receive marketing communications including offers and updates. You can unsubscribe at any time using the link provided in emails or by contacting us directly.

9. Third-Party Links

Our website may contain links to external websites. ATR is not responsible for the privacy practices of those sites.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Updates take effect immediately upon being published.

Contact Us

For any privacy-related questions:

Email ATR Support

Last updated: March 2026